In today’s world of fast-growing retail e-commerce, it’s easy to fall behind competitors that adapted their businesses better to given circumstances such as trends changes or customers’ expectations. One of the crucial things when it comes to setting up a strategy to always stay ahead is “the price”. Since the price for the retailers is […]

In its second edition, the FoodTech Challenge seeks to find the next wave of technology innovations on the cusp of transforming traditional agriculture practices efficiently and sustainably. Officially launched at Expo City in Dubai in March 2022, the competition is organised by the UAE Ministry of Climate Change and Environment and Tamkeen, with ASPIRE as […]

Tracer wraps a successful participation in F&B Innovation Lab 2.0 as part of  an initiative from Khalifa Fund for Enterprise Development and F&B Manufacturers Business Group (FBMG) which was conducted in UAEU Science and innovation Park looking for the next exciting F&B product that will shape the future of lucrative F&B industry. F&B Innovation Lab […]

  Food waste is a modern global problem with economic, environmental and humanitarian consequences. Especially in times of crisis, this phenomenon is of particular concern to public opinion. More specifically, the study of the food waste has been for many years, the examination whose study focused mainly on the less developed countries where the of […]

With the launch of the National Strategy for Food Security. The strategy defines the elements of the national food basket, which includes 18 main types, based on 3 main criteria: knowledge of the volume of domestic consumption of the most important products production capacity processing and nutritional needs. and 38 short and long-term key initiatives […]

Tracer concluded a visit to Ben’s Farmhouse where they discussed possible collaboration in line with The UAE farm-to-fork food concept to supply healthier food options across the country. With increasing demand of proven food journey from farm-to-fork, Tracer serves very well in proving this journey and guarantees to both supplier and consumer the authenticity and […]

Tracer Tech, headquartered in the Sharjah Research Technology and Innovation Park, is set to launch its new food safety and traceability application, powered by leading asset management platform provider Verofax. Tracer’s food safety solution enables CPG brands and retailers to engage with consumers directly by turning products digitally enabled and verifiable. Built on top of […]

The world is increasingly depending on systems that contribute to solving ever growing challenges in supply chain field and one of these major challenges is the “Unsaleables”; ones that fall under the category of either: expired, damaged or end of life. Furthermore, we look at potential tools & solutions to this problem with case studies […]

Tracer platform allows data management integration into various SCADA, MES and ERP solutions as well as multiple global compliance management standards and requirements to support the serialization implementation throughout the supply chain. By utilizing the ERP layer as the interface between the production line and the Tracer platform to manage multiple sites, the flexible layer […]